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Search Engine Optimization Sri Lanka

Search Engine Optimization (SEO /SEM )

Intelligent marketing is about genuinely and objectively understanding the needs of your customers, and not just going through the motions in order to justify a pre-determined marketing direction.

What do your customers really want?
How can we genuinely meet their needs?
What kind of response do we seek?

These are the questions we work with our clients to answer. But we take it further. The key is taking what we've learned and turn it into an effective marketing strategy. That marketing strategy is then implemented to achieve results.

What would happen if you sat down and read everything ever written about Internet marketing? You would either be very informed, or you would be very, very confused ó and equally exhausted. The experts at eMarketing, eDesigners will help you cut through the confusion. Don't run in circles. We help you establish a clear plan and coordinate your efforts for best results. We take care of the nitty gritty details so you can focus on high-level decisions, because once the online side gets rolling, you suddenly have a lot of options.

We, as a team of experts in the field of e-business, develop online marketing programs that work hand-in-hand with your offline marketing to give you customer-focussed, effective solutions that attracts the attention of your market and, more importantly, help you to stabilize in the market with better ROI (Return on Investment) .

We will help you to boost your online sales, and increase the traffic to your site by maximizing the site availability of your site, in the world wide web with a higher visibility score by performing the following 7 step approach.

7 Step SEO Process

1. Competitive Analysis

The Top 10 Optimizer analysis is based on the top ranked pages that currently have high rankings on Google for Your keyword. They have been chosen because highly ranked pages have obviously all the elements that are needed to get a top ranking on Google for this keyword. Therefore we have to do a competitive analysis to find out, what exactly we should be doing to come up on the top search rankings.

2. Link Building

Backlinks are links from other web sites to your site. The number of backlinks, the relevance of the linking pages and the keywords that are used in the backlinks (anchor text) influence the position of your page in the search results. Links from high quality websites tend to influence the position of a web page more than links from low quality sites. The Link Influence Score of a website is calculated based on the quality and the number of links that point to a website. The higher the quality of the backlinks, the higher the Link Influence Score. It ranges from 0-100%.

3. Page Optimization

In search engine optimization, on-page optimization refers to factors that have an effect on your Web site or Web page listing in natural search results. These factors are controlled by you or by coding on your page. Examples of on-page optimization include actual HTML code, meta tags, keyword placement and keyword density. We need to get these things right before we go further as search engine bots will be monitoring the page content along with the tags and other supportive page elements.

4. URL Optimization

It is important for you to have the right kind of URLs which supports the Search Engine Bots to be listed on Search Engines. The search algorithems have written in a manner to pick up the best URL combination or the best supportive URLs to come up on Google Search Results. Therefore having a SEO friendly URL is a must and optimizing the URLs to suppor the SEO algorithems is something that we need to do during the SEO process.

5. Site Optimization

This as three main elements which you need to support. Spam sites often come and go quickly. For this reason, search engines tend to trust a web site that has been around for a long time over one that is brand new. The age of the domain is seen as a sign of trustworthiness because it cannot be faked. Therefore we have to set this domain age parameter in a proper manner to support Searching Algorithms. Apart from that the Traffic that comes to your website, and the servers speeds are also affecting the SEO aspects and special consideration needs to be put in there as well, depending on the weighted score you retrieve from the Search Engine Algorithems.

6. Social Optimization

You already know that your business needs to be active on social media. Of course, knowing that is one thing. Actually making it happen (and happen well) is entirely another. Simply having accounts on the major social media networks isnít enough. Itís what you do with them that matters. First, we need to figure out which social media networks will actually work for you and for your company, because not all of them do. Therefore the analysis, along with a proper strategy needs to be implemented to get the required weighted scores.

7. Search Engine Compatibility Testing

Finally we have to check the compatibility with several factors, which could affect adversely on SEO. And we have set of dos and don't to be followed in this process. Depending on the outcome there could be several activities we may have to do e.g. Rewriting the web copy, doing a proper validation, redefine the linking strategy etc.

But you do not have to worry about this, as we do undertake the operations of the entire SEO process and will be providing you bi weekly reports with the visibility scores, positive alerts, negative alerts along with a ranking report.

As you may aware SEO is a ongoing process, as competitors may do and follow the same when they lose their positions, therefore you need to allocate a budget for this in your annual marketing budget plan as we may have to continue this on annual basis depending on the competition we have to face for the targeted keywords.



Request a Quote for SEO/SEM

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Enter Your Desired Keywords/phrases *
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If you can specifically provide us the target markets (countries), it will help us to narrow down your CPC costs and the SEO costs.
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Special Notes


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Search Engine Optimization Sri Lanka

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Search Engine Optimization Sri Lanka

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